Tag Archives: call to action

Smart Passive Income #221 – Call to Action

Embedded in a personal story, Pat explains how to create a working “Call to Action”.

If you place an advertisement or just have a homepage where you want the visitors to become customers, you need to tell them! Most essential seem to be the words your are choosing, and providing a reason why your visitors should click on your link …

Here is a list of phrases Pat finds especially helpful – but of course – you need to choose which ones will suit your case best, and always test your choice:

  • get …
  • download …
  • click here to …
  • press …
  • enter …
  • buy now
  • use …
  • order now
  • select …
  • choose …
  • enroll …
  • attend …
  • register …
  • donate …
  • subscribe …
  • take a tour …
  • sign up now …
  • check out …
  • share …

To make your visitor click provide incentives like:

  • order now to get your free gift
  • sign up now because this offer will expire soon
  • reserve your copy before it’s too late!

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