Tag Archives: youtube

Smart Passive Income #273 – Are YouTube and PodCasts Worth the Effort?

Are YouTube and PodCasts Worth the Effort?
Are YouTube and PodCasts Worth the Effort?

In his post Pat asks himself the question:

Are YouTube videos and PodCasts worth the effort?

… his answer is yes … that’s it 😉

Why?

  • It helped building his brand.
  • He increased his reach … he could address people who would never have heard about him otherwise … it seems there are people out there preferring video and audio to written information …
  • The traffic to his blog has increased.
  • He got new subscribers.
  • He learned optimizing videos, creating screen casts, speaking on a microphone, and being more confident …
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Smart Passive Income #261 – Nontraditional Search Engines

Nontraditional Search Engines
Nontraditional Search Engines

There are other search engines out there … besides Google … and some of them are quite powerful … even when they are not traditional search engines.

Pat discovered four of them: YouTube, Twitter, Facebook and iTunes …

YouTube shows you

  • what people talk about … get inspired, find new ideas
  • who else (competitors) is out there …
  • what’s missing … find your very own niche

Twitter lets you run search queries, too. Try adding the following (Pat-approved) phrases to your keyword searches:

  • need help
  • what is
  • i hate
  • i love
  • can’t
  • bit.ly
  • twitpic.com

Facebook … well, Pat just comments that it works as search engine in a fantastic way … and it’s really great …

iTunes shows eBooks and podcasts from your competitors …

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Smart Passive Income #247 to #250 – YouTube for Bloggers & Income Report

Pat advises that all bloggers should be on YouTube. If you follow his advise you should

  • provide quality content
  • provide quality videos (1280×720 … please note that HD does not actually mean that your video is high quality, it’s just it’s size … don’t just upscale your video …)
  • be different … don’t upload the same stuff others do …
  • don’t be afraid … the worst that could happen is that you are getting sued for copyright infringement … so please upload only content you own the rights to do so …
  • add a watermark to your video … not to ensure your copyright, but that people know who’s content they are watching, and maybe want to visit your site/blog …
  • start with an overview … which allows your viewers to stick around for the interesting parts 😉 … otherwise they might run screaming away after the first ten seconds …
  • add calls to action … you know the “buy now”s and “click here”s …
  • use screen casts … (don’t forget the copyright part!)
  • add an intro, outro and music … but don’t go overboard …

… and he continues:

  • be concise … 10 minutes is enough …
  • split your video into (multiple) equal parts if it is longer …
  • embed the keywords in your title but make sure it still makes sense …
  • start the description with the URL of your blog
  • use keywords as tags
  • add an additional tag to link all your videos, e.g. using the name of your blog … “passive income” might be to general, but “smart passive income” or “spi” might be nice …

… and he continues further:

  • place the video inside your blog
  • post links to your blog/video to all possible social-media platforms
  • use your video in comments to other popular (of course suitable/similar) videos
  • add annotations to your video, e.g. a call to action …
  • make sure to choose a suitable thumbnail for your video …

… and we reached July 2010 … Pat’s income for June 2010 tumbled down nearly 3.500,- USD … to about 13.000,- USD …

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